About Us

Hi. I'm Holly Teegarden. I'm a nerd. This is my science experiment. You're welcome.

A Friend, A Bottle, A Question That Changed Everything

About eight years ago, a friend handed me an essential oil and said, try this. You are not sleeping? Use this one. Need energy? Here, smell this. I was immediately hooked. Not just because it worked, but because I needed to know WHY it worked. That is just how my brain operates.

I have spent 25 years in marketing. My entire career has been built around one skill. Seeing what is missing. Spotting the gap between what exists and what should exist. And the moment that essential oil worked, my brain did what it always does. It started asking questions.

Two Businesses. One Throughline. Always Moods.

That question turned into Moodporum, a wellness store built around aromatherapy and hemp-derived products. Which turned into MoodRXtreats, a plant medicine retreat business that found its way into the pages of Oprah Magazine. Different businesses. Different models. But if you look at the names, the throughline is obvious. It has always been moods. Specifically, how do we help people feel better, on purpose, with intention, and with something that actually works.

Through those businesses I got deep into the plant medicine world. Deep enough to understand what specific strains do to specific people at a chemical level. Deep enough to see that the reason one strain makes you focused and creative while another puts you to sleep has nothing to do with magic and everything to do with molecules. Terpenes, specifically. The same aromatic compounds doing the work in your essential oils are the exact same compounds driving the mood effects of plant medicine strains. Two industries. Same science. Nobody had connected those dots out loud yet.

When an Industry Loses Its Way

Then things changed. The plant medicine world shifted. What had started as something genuinely medicinal, focused on healing, on mood, on helping people feel better, started becoming something else entirely. That was not the mission. It had never been the mission. So I walked away.

But I took everything I had learned with me. The terpene science. The strain data. The understanding of why plants do what they do to human mood at a molecular level. And I sat with a question that would not leave me alone. Could we take all of that knowledge, strip out everything psychoactive, and build something that anyone could use? A scientifically formulated mood blend delivering real mood effects through pure essential oils and terpene science, with zero psychoactive ingredients.

Nothing like that existed. So I built it.

From Gut Feeling to Algorithm

The first version of our blends was a gut approach. Honestly, it smelled great. But so does every candle store, and I knew that was not going to be enough. If I was going to build something real, something that could genuinely drive your mood the way I knew terpenes could, I needed the science to back it up.

So I taught myself Python. With help from AI, I spent two years building a formulation system from the ground up. A system that starts with a real Certificate of Analysis from an actual plant medicine strain, reads the exact terpene percentages recorded in that lab document, and then solves for the precise combination of GC/MS-verified therapeutic-grade essential oils that replicates those percentages at 90% accuracy or higher. A proper multi-objective optimization model that simultaneously targets terpene accuracy, mood alignment, and aromatic balance. Not vibes. Math.

Every formula in our collection was built that way. The COA is the blueprint. The algorithm does the work. And every essential oil used is independently GC/MS verified for purity and potency before it goes anywhere near a product.

Moodtanicals. The Answer to a Question Nobody Had Asked Yet.

This is what 25 years of seeing market gaps, two wellness businesses, a deep obsession with why plants make us feel certain things, and two years of building something nobody had built before looks like. A mood formula company operating at the intersection of plant medicine science and essential oil formulation. Non-psychoactive. Rigorously tested. Built for your mood, whatever that mood needs to be.

We launched with botanical room and linen sprays because they are the most immediate, accessible way to deliver a mood formula. But the formula is the product. Not the vessel. The same scientifically verified mood blends that live in our sprays can live in candles, lotions, body sprays, soaps, and more. Because when your formula is verified to 90% terpene accuracy, it does not care what it is poured into. It just works.

You do not need to understand the math to feel the difference. But just know, Holly did the work.

Moodtanicals is a mood formula company. We develop scientifically verified botanical formulas and deliver them in products designed for every part of your life. We started with room and linen sprays. We are just getting started.

Enjoy the science experiment.